David Sonderman


Chief Creative Officer, GSW, USA

Dave inspires, leads and cajoles agency and client teams with the belief that big healthcare doesn’t get a pass on big creativity. Throughout a 23-year career, his passion for human insights and insistence on “creative without caveats” has led to award-winning, business-building creativity for clients in healthcare, technology, fashion, financial services, and social causes.

As Chief Creative Officer, Dave oversees creative, technology and user experience as a cohesive creative force that has led to global, national and local brand success across the human condition. His work at GSW has been recognized by Clio, Cannes Lions, National ADDY, The Globals, One Show Rx, National DTC, MedAd News and MM&M. Dave helped architect and champion the agency’s Speak People call to arms for healthcare communications. Most recently, he presented “The Art and Science of Empathy” at the 2016 Lions Health in Cannes.

NewYork Festivals