Shaheed Peera

Executive Creative Director, Publicis LifeBrands, UK

In 2011 Shaheed joined Publicis LifeBrands as Executive Creative Director. The youngest ever at 31 years of age.

His highlights at Publicis (so far) have been: Helped PLB to become the only health and wellness agency in the world to have their work celebrated at the world’s most prestigious consumer award shows - Cannes Lions, D&AD, Campaign BIG Awards, LeBook & Creative Circle (first healthcare agency in 68 years to win).

He founded ‘The Lab - A place for bright sparks’. An industry first initiative to help find talent (without a CV) into Publicis Health UK agencies. Shaheed has had the agencies work celebrated at No.10 and No.11 Downing Street. 

In his spare time he mentors various advertising schools and charities in London. He is also Founder of The Creative Floor Healthcare Awards. Which in 4 years has raised over £55,000.000 to help untapped talent and diversity into health and wellness communication agencies across the world.  

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