EVP/Executive Creative Director, Digitas Health, USA
Over the years, Collette’s clients have given her a lot of health problems — from chronic dry eye to ADHD, from autoimmune disorders to infertility, and many more. And she’s glad they did. Because through it all, she’s had the opportunity to develop award-winning creative campaigns that have helped solve serious health problems for patients and clients alike.
Collette has a passion for creating engaging and meaningful healthcare content that delivers better brand experiences. She has helped to differentiate products in crowded categories through smart positioning and unexpected creative that engages both professionals and consumers. She has worked on a wide range of key launch campaigns for Shire, Gilead, Sanofi Pasteur, AbbVie, BMS, Kodak Health Imaging, and GE Healthcare, in both US and international markets. Collette’s work has been recognized for creative excellence by the MM&M Awards, DTC Awards, CANNES Lions Health, RX Club, Philly Addy Awards, Creative Floor and others. Most recently, she served on the Health and Wellness Jury at Cannes Lions Festival.
But it’s not all work for Collette. She’s also a wife and lucky mom of a twelve-year-old boy who keeps her young at heart!