Deputy Creative Director
Laura Higueras has an extensive and exciting career history in the advertising sector. Over the last 13 years she has worked in numerous industries including healthcare, telecommunications, automotive industries, financial services, consumer goods and media. Her previous experience includes McCann Worldgroup in Madrid and Publicis Life Brands in London. Currently working as a Deputy Creative Director at CDM London.
Throughout her career history she has been responsible for creating integrated advertising campaigns, including print, digital and TV, for prestigious clients, such as Coca-Cola, General Motors, Pfizer, Merck, Novartis, Siemens and Banco Santander.
She is passionate about advertising and creativity. She truly believes in the power of creativity, how a big idea can change a brand’s course for the better.